Cofounder, Applied Product Design
AI Revenue Boost Engine
Designed and led product discovery while leveraging AI to develop the front-end application using Tailwind CSS.
Design Resources: Self
Engineering Resource: 1
Delivery: 3 months
contextBuilding AI-Driven Product from the Ground Up: Applying AI at Every Step
My cofounder and I identified a significant gap in the sales-tech industry, which, outside of top-of-funnel (SDR), has been slow to adopt AI. Drawing on our experience in sales-led organizations, we set out to research the potential to integrate AI throughout the entire sales process, beyond just the early stages.
ProblemFragmented Experience
Without a design system, teams face inconsistency, inefficiency, scalability issues, increased costs, and longer time-to-market.
ResearchFoundational Research for a Scalable Design System
I conducted a UI/UX audit, analyzed workflows, and documented collaboration to create a scalable design system.
This system standardized components, streamlined handoffs, and reduced redundancy, with user research and industry best practices ensuring long-term efficiency and consistency.
SolutionDesigned for Scalability
Developed a scalable, component-based design system from scratch, aligning cross-functional teams around a unified visual language.
The system introduced reusable components, streamlined workflows, and ensured consistency across platforms, enabling faster design-to-development handoffs and improved product scalability.
impactAccelerated Product Delivery and Efficiency
Design system reduced product shipping time from 5 months to under 1 quarter.
This led to the launch of one flagship feature and 2-3 improvement features within the same timeframe, driving significant gains in development speed and efficiency
